IntentSignal: Qualified sales meetings on your calendar.

Two things people ask before booking.

01

We’ve been burned by an agency before. What’s different?

We run a new test every single day and we hand-work every account. Most agencies load a campaign, check it monthly, and hope. That is why our meetings come from the primary inbox while commodity agencies sit in spam.

02

How soon will we see meetings?

First meetings usually land in weeks 3 to 4 as infrastructure warms. We ramp from there.

Why our campaigns book meetings where others don’t.

You get a hundred outbound emails a week. You have probably replied to two in your career. Same template, same pitch, blasted to a thousand people at once, straight to spam or straight to delete. So does every executive you want to reach. That is why most outbound is dying. It is a numbers game run on cheap infrastructure, and the people you actually want to talk to never even see it.

We do the opposite. Picture your founder at a conference with your entire market in the room. They would not give all thousand people the same pitch. They would find the one thing worth saying to each person: this company just hired a VP of Sales, that one just raised a round, this one is posting ten sales roles. Some of those conversations become customers. Some become partners. Some just become friends. And there are plenty of people in that room your founder would never walk up to at all.

That is what we built. We trained AI to navigate your entire market the way your founder would work that room. It watches every account for a real reason to reach out, then writes to each prospect one to one about the thing that actually matters to them. We only reach out when there is something to reach out about. So we get the attention of executives who never would have thought to come to you, and we book the meeting for your sales reps.

Two things make this work that most agencies skip. First, deliverability. It does not matter how good the email is if it never reaches the primary inbox, so we build the sending infrastructure first and match it to each prospect’s email provider. Second, research. Before we write a word, we dig into the account the way your best rep would, so every email reads like it came from someone who understands their business, because it did.

What you actually get.

More meetings, and better ones.

Qualified meetings with the buyers you actually want, booked straight onto your reps’ calendars.

More likely to work for you.

We are ex-SDRs and AEs from top tech companies, and we have delivered for clients like Gainsight and Route.

Faster, and it never goes dark.

We work your campaign every day and rotate sending infrastructure before it degrades, so the meetings keep coming.

You do almost nothing.

No credit card, no long forms. We research your market, book the meetings, and brief your reps before each one.

Most agencies set it and forget it. We change something every day.

We use AI at every step, with a human in the loop implementing it and improving it every day. We do not just build a custom campaign per client. We run a new test every single day. Every day we check whether a campaign is winning. If it is not, we diagnose the reason down to one of four things: we did not send enough volume, deliverability was poor, the targeting was off, or the copy and campaign were weak. Then we change one variable, test, and iterate. One variable at a time, every single day. That is a daily feedback loop, and it is why we get results over time. Sometimes fast. Sometimes we keep the loop running for a while. But it runs every day.

Most agencies do not have a daily feedback loop. A lot of them check monthly, and they are not even using it as a feedback loop. They load the campaign, see how it goes, and if it did not work, oh well. They are playing a numbers game. We hand-onboard every client and hand-work every single one.

Typical agency

IntentSignal

Each square is a day. Filled means we tested, swapped, or rewrote something in your campaign.

Swapped 3 inboxes before they bounced Tested 14 new subject lines Added 220 freshly verified contacts Killed an angle that stopped converting

1,986 changes to client campaigns this year. This is the work behind the meetings on your calendar.

Here is what most agencies do. Here is what we do.

What most agencies do

What we do

Don’t handle the booking process for you

Book the meeting for your sales reps

Make you give them a credit card for costs

Never ask you for a credit card for costs

Never meet with you

Hand-onboard you and work with you directly

Send the same email templates for all clients

Every email we send is 1:1 unique to that prospect, based on real research of the pain that prospect has

Use only one sending platform

Use multiple sending platforms for diversification

Cheap out on email sending infrastructure

Invest in an overcapacity of email sending infrastructure

Don’t diversify email sending infrastructure

Diversify infrastructure across multiple providers

Don’t have a daily feedback loop

Run a new test every single day

Show the full comparison

Get results for a minority of clients

Get results for the vast majority of clients

Don’t have the track record or the caliber of clients we do

Have a solid track record of delivering for top-tier B2B SaaS companies

Don’t give you a dashboard to see the full funnel

Give you a dashboard for the full funnel

Don’t have strong technical expertise

Have deep technical expertise (our co-founder has a prior AI Sales SaaS exit)

Don’t have experience as SDRs or AEs at big tech companies

Our co-founder has experience as a top-producing SDR and AE at companies like Glassdoor

Cheap out on verification and have high bounce rates

Use premium verification to keep bounce rates low

Manage blocklists poorly and email your active customers and open opps

Manage blocklists carefully so we don’t email active customers

Don’t take the time to remove ESGs like Mimecast

Remove prospects on Mimecast to keep bounce rates low

Wait until infrastructure is toast before replacing it, resulting in service interruptions

Rotate infrastructure before it degrades, so you never get a service interruption

Don’t send meeting briefings, so your reps have no context

Brief your reps before every meeting

Make you do a ton of the work with lengthy onboarding forms

Put the work on us to research your business well

Don’t spend on AI, so their targeting, qualification, and copy are worse

Use AI at every step for better targeting, qualification, and copy

Don’t warm inboxes as long as we do, so they go to spam more

Warm inboxes longer to stay out of spam

The founders run your account.

Kyle Rasmussen

Co-founder

Top sales rep at Glassdoor.
Led sales at Talview and Chat Metrics.
Cold-emailed his way to a meeting with Starbucks’ Howard Schultz.

Andrew Elsakr

Co-founder

Co-founded Lyne.ai, one of the first AI sales tools of the LLM era, acquired in 2023.
Former AI lead at language-learning startups.
Featured on the HubSpot blog for his work on Lyne.ai.

Questions we get before the first call.

We’ve been burned by an agency before. What’s different?

We run a new test every single day and we hand-work every account. Most agencies load a campaign, check it monthly, and hope. We do not. That is why our meetings come from the primary inbox while commodity agencies sit in spam.

What industries do you work in?

US B2B software, over $1M ARR, $10k+ ACV, with a real sales team. We turn away companies we cannot reliably win for.

How soon will we see meetings?

First meetings usually land in weeks 3 to 4 as infrastructure warms. We ramp from there.

Do you guarantee results?

We do, and we walk through exactly how on the call, because it is built around your numbers.

What does it cost?

We scope it live on the call. We only take engagements where the math works for both of us.

Your ICP might be next.

US B2B software teams. We turn away companies we cannot win for.

Book a 30-min call →

IntentSignal Systems, LLC · 32 North Gould Street, Sheridan, WY 82801

Qualified sales meetings on your calendar.